A Fictional Universe on Social Media
Seven Characters.
One Story.
Follow seven fictional characters living real lives across Instagram, X, LinkedIn, and Threads. A serialized drama told through the platforms you already use.
Now Playing
Season 1 — “The Come Up”
The Cast
Seven fictional characters navigating ambition, identity, and connection in Atlanta. Each with their own social media accounts. Each telling their side of the story.
How It Works
A Story Told Through Social Media
Follow
Each character has real accounts on Instagram, X, LinkedIn, and Threads. Follow the ones who interest you.
Watch
The story unfolds in real time. Posts, comments, likes, and silences all carry meaning. Pay attention to the details.
Engage
Comment, reply, vote in polls. The characters respond in character. Your engagement shapes the story.
“I quit my job today. I don't have a speech. I just have two words: I did it.”
— Khayeem James, Week 10
Get the Weekly Recap
Every Sunday, a recap of the week's story delivered to your inbox. No spam. Just story.
Are You a Creator?
Want to Build Your Own Social Story?
Social Characters is built on an open framework for serialized fiction through social media. Learn how the system works and how to create your own characters and narratives.
Learn More →